- Content creation
- Story telling
- Video creation
- Photography
Microlino x Starksy – Influencer Launch Night
Client: Microlino Belgium
Project Briefing
To support the national rollout of the Microlino micro-electric vehicle, Microlino Belgium partnered with Starksy, a platform connecting premium lifestyle brands with high-profile influencers. The goal: build brand visibility and buzzthrough a curated network of creators who would use and promote the vehicle for one year across their social media channels.
To amplify the start of this collaboration, Microlino Belgium hosted a dedicated launch night during which several Microlino vehicles were officially delivered to selected influencers and public personalities. The evening needed to be captured in a way that reflected both the unique character of the Microlino and the lifestyle appeal of the collaboration.
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Our Approach
We were commissioned to visually document the Starksy x Microlino event and deliver a vibrant highlight video capturing the energy of the evening.
Our scope of work included:
On-site photo coverage to document deliveries and interactions between the guests, influencers, and brand team.
Production of a dynamic event video, including interviews, first reactions, branded handovers, and lifestyle moments — perfect for social sharing and future marketing use.
Capturing a photographic narrative that reflected the stylish, playful, and urban positioning of the Microlino brand — from close-ups of vehicle handovers to atmosphere shots and influencer portraits.
Key Client Benefits
- Engaging Content for Social Media & PR
The assets we produced were immediately usable by both Microlino Belgium and Starksy’s influencer network, helping to generate momentum and reach far beyond the event. - Seamless Brand Representation
By aligning the event visuals with Microlino’s brand tone — fun, forward-thinking, and compactly stylish — the content strengthened brand coherence and helped create a buzzworthy moment. - First-Class Launch Documentation
The professional capture of the launch night offered the client a high-quality record of a milestone partnership, with materials ready to be reused in newsletters, recaps, press releases, and product storytelling.
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